2 MILLION

Viewers in the UK alone

According to BARB data, combined with Home Office figures, Islam Channel reaches 60% of British Muslims

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Raised through live charity appeals on Islam Channel

In Ramadan 2021, Islam Channel broke its previous record for the most successful live charity appeal, raising £2.1 million in one single night

ISLAM CHANNEL REACHES OVER TEN MILLION MONTHLY ON ITS SOCIAL MEDIA PLATFORMS

FAITH

Placing Islam and its values at the core of our work

INTEGRITY

Staying true to our principles to earn the trust of the audience

respect

Showing respect for others and valuing co-operation

creativity

Seeking inspiration to generate new ideas and ways to express them

community

Taking responsibility for serving and caring for our community

excellence

Striving for excellence or Ihsan throughout our work

FOCUS ON VIEWERS

Placing our viewers at the heart of everything, creating engaging and informative content to earn their trust

CELEBRATE success

Celebrating Muslim achievement, showcasing the diversity and plurality of the British and global Muslim experience

Mutual respect

Championing inclusivity to promote mutual respect between different communities, faiths and cultures

muslim perspective

Providing a Muslim perspective in the media and ensuring that Muslim voices are heard

EDUCATE & INFORM

Educating and informing both Muslims and non-Muslims of all ages and backgrounds about Islam

RELEVANT TO MUSLIMS

Raising issues and highlighting stories of relevance and significance to the Muslim community

CHALLENGE
MISCONCEPTIONS

Challenging misconceptions about Islam and standing up for what we believe is right